How to integrate Google Analytics 360 in IBM Cognos

Learn how to connect Google Analytics 360 and IBM Cognos and instantly get access to your data.

About Google Analytics 360

The Google Analytics 360 Suite is a data management platform / a set of integrated data-and-marketing analysis products. It provides analytical data which companies can use to track marketing indicators. It is designed specifically for marketers who operate at the enterprise level. This suite of products lets you analyze consumer behavior and develop relevant insights.

About IBM Cognos

IBM Cognos is an integrated, web-based business intelligence suite developed by IBM. Companies use IBM Cognos for  reporting, scorecarding, analysis and monitoring of metrics and events. Thereover IBM Cognos offers product support, certified training and educational material such as white papers, analyst papers, videos, or customer stories.

What is Data Virtuality?

Data Virtuality enables companies to build an agile BI stack in 1 day. It connects to Google Analytics 360, IBM Cognos and more than 200 other databases and cloud services. All connected data sources can be directly queried with SQL and data can be moved into any analytical database. Customers of the Data Virtuality Logical Data Warehouse are digital businesses with the highest flexibility needs.

IMMEDIATE ACCESS TO DATA

Connect over 200+ databases, cloud services and files (XML, CSV, etc.) in minutes. Query data with your favorite analysis tools.

CENTRAL DATA MODEL

Set uniform definitions for their data and apply them to their analysis tools, regardless of the underlying data source.

ALL QUESTIONS IN SQL

With Data Virtuality you can query all data sources with SQL. NoSQL, CSV or XML File: We transform any connected data source in SQL.

REAL TIME REPORTING

Data Virtuality controls the exchange of data between all databases, cloud services, and analysis tools to help everyone in their organization get the information they need.