DoubleClick is a provider of digital marketing technology and services. It offers technologies and services that are primarily sold to advertising agencies and mass media companies. These are to be made possible thereby to act more purposefully and switch interactive advertising campaigns. Companies use DoubleClick for ad serving, media, video, search and affiliate marketing purposes.

Google BigQuery is a fully managed, low cost enterprise data warehouse for analytics used by Fortune 500 companies as well as startups. While Google BigQuery works in conjunction with Google Storage for interactive analysis of massively large data sets it can scan TeraBytes in seconds and PetaBytes in minutes.