Microsoft Advertising, formerly BingAds, is a service that provides pay per click advertising on Yahoo, Bing and other digital channels like MSN, Outlook.com, Skype, Windows 8, Xbox. Furthermore it offers display advertising products that include ads in apps, Xbox, network and exchange, video, mobile, audiences, multi-screen, rich media, and display ad targeting.

Exasol is a leading analytic database management software company. Eexasolution, runs on a cluster of standard computer hardware servers. It stores data in a column-oriented way, using proprietary in-memory compression. The relational database management system of Exasol helps companies to increase their efficiency and speed of analytic workloads.