How to join Omniture and Salesforce Marketing Cloud

Discover how to join Omniture with Salesforce Marketing Cloud for integrated analysis.

WITH PIPES OR PIPES PROFESSIONAL
How to join Omniture and Salesforce Marketing Cloud with Pipes
WITH THE LOGICAL DATA WAREHOUSE
How to join Omniture and Salesforce Marketing Cloud with Logical Data Warehouse


About Omniture

Omniture (now Adobe Analytics) is a software-as-a-service (SaaS) solution for detailed segmentation and real-time analytics across all marketing channels. It collects online analytics for visitors of certain websites (such as site views and visits).

About Salesforce Marketing Cloud

With the Marketing Cloud Salesforce provides a platform to create and manage personalized customer interactions. The Salesforce Marketing Cloud delivers informations about the customers behaviour that clients can use to tailor their interactions in real-time across different channels.

What is Data Virtuality?

Data Virtuality enables companies to build an agile BI stack in 1 day. It connects to Omniture, Salesforce Marketing Cloud and more than 200 other databases and cloud services. All connected data sources can be directly queried with SQL and data can be moved into any analytical database. Customers of the Data Virtuality Logical Data Warehouse are digital businesses with the highest flexibility needs.

IMMEDIATE DATA ACCESS

Connect over 200+ databases, cloud services and files (XML, CSV, etc.) in minutes. Query data directly with your favourite business intelligence and analysis tools.

CENTRAL DATA MODEL

Build your single source of data truth and set uniform definitions for your data. Connect your business intelligence tools to Data Virtuality and make sure everyone in your organisation works with the right data.

ALL IN SQL

With Data Virtuality you can query all data sources with SQL regardless of the file format. NoSQL, CSV or XML File: We transform any connected data source in SQL.

REAL-TIME REPORTING

Data Virtuality controls the exchange of data between all databases, cloud services, and analysis tools to help everyone in your organization get the right information, in real-time if needed.